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The BLAST Premier CSGO esports match collection has renewed and expanded its media rights settlement with Chinese language stay streaming service DouYu.
As a part of the settlement, DouYu will retain unique broadcast rights in China for the rest of the BLAST Premier 2021 season, in addition to streaming rights on Huya and Bilibili’s platforms. Moreover, by organising a BLAST Premier Fall Qualifier, DouYu will be capable to maintain BLAST’s first-ever occasion in China.
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“In accordance with our goal to work up with the world’s greatest broadcasters, we’re joyful to develop and lengthen our cooperation with Douyu for a second yr,” stated Alexander Lewin, BLAST’s VP of Distribution and Programming.
“Douyu’s esports abilities and big attain will proceed to convey the most effective Counter-Strike leisure to BLAST Premier’s Chinese language following. We’re excited to collaborate with the Douyu crew on the Chinese language Qualifier and welcome Chinese language CS:GO groups to the BLAST universe.”
The information comes after BLAST signed a slew of recent media offers, together with ones with SportsMax and Nordic Leisure Group. Because of this, the Counter-Strike: International Offensive collection will likely be proven in a wide range of nations, together with Canada, India, and Lithuania.
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In accordance with the press announcement, the occasion organizer’s portfolio now contains over 35 media rights companions, with its product being broadcast in 18 languages and in 150 TV areas.
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