Former Activision Exec Ander Nickell Joins UTA as Esports Brand Partnerships Executive – The Esports Observer

International expertise company UTA has recruited Ander Nickell to function a model partnerships govt in its esports division. Nickell will report to go of esports Damon Lau, and work on creating model partnership alternatives for UTA’s steady of esports athletes and influencers.

Nickell joins UTA after serving as head of worldwide partnerships for Activision. There, he secured offers with manufacturers equivalent to Pepsi, Comcast, Kellogg’s, and Papa John’s for the developer’s varied titles together with throughout the Name of Obligation franchise properties.

UTA has constructed up a big portfolio of esports and gaming expertise in recent times together with high YouTube streamer Rachel “Valkyrae” Hofstetter, Imane “Pokimane” Anis, and esports group FaZe Clan.