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The long-running Tremendous Woman Gamer Collection will return for its 2021 marketing campaign starting in Might, internet hosting on-line occasions throughout a number of esports together with League of Legends, Hearthstone, and Counter-Strike: International Offensive. This yr can even see the addition of Valorant to the lineup of video games. Over the course of the competitors sequence, Tremendous Woman Gamer will distribute $100K USD in money and prizes.
League of Legends, Hearthstone, and Counter-Strike will function broadcast companions for the sequence, which has additionally secured a number of companions, a lot of whom have a long-standing relationship with Tremendous Woman. The sponsor checklist consists of Nissan, Zenni Gaming, GameStop, House Productions, and the U.S. Marines.
“Nissan and its California Sellers are happy to proceed its long-running sponsorship of the Tremendous Woman Professional Collection of gaming, snow and surf occasions,” Shawn Mirabal, regional vp, Nissan North America advised The Esports Observer. “We worth our collaboration with Tremendous Woman and help the platform’s mission to create a protected atmosphere that encourages and empowers ladies to take part in aggressive gaming and to assist facilitate a way forward for equal alternative inside esports and the gaming business as a complete.”
Zenni can be a returning accomplice, having labored with Tremendous Woman on a marketing campaign that promoted stopping on-line harassment and bullying.
“Zenni believes it’s necessary to diversify its funding within the esports house, whether or not or not it’s our longer-standing staff offers or in new ones just like the just lately launched Name of Obligation League partnership,” stated Sean Pate, model advertising and marketing and communications officer for Zenni. “Our engagement with Tremendous Woman Gamer Professional brings nice worth as a result of we will join with feminine players to encourage them to take part and have interaction in a protected and inclusive occasion. They’re unbelievable opponents.”
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