Shopify and ESL Gaming announce partnership

Esports organiser and manufacturing firm ESL Gaming has introduced that ecommerce platform Shopify shall be a key sponsor for the ESL Professional Tour StarCraft II. 

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As a part of the settlement, ESL Gaming, Shopify, and TLnet will host a map contest for the group to search out new maps for the sport. Furthermore, a video collection that showcases key Starcraft II gamers and group members may also be produced.

Shaul Clark, Director of ESL Professional Tour at ESL Gaming: “The StarCraft II group has a long-standing legacy with ESL Gaming as a result of we’ve got been concerned and invested in supporting this recreation since its launch in 2010. With Shopify as a key sponsor, we’ve got an amazing alternative for each us and our group to proceed this mission and provides again to all gamers and followers.”

Shopify is an web commerce model based in 2006 that gives customers with the instruments to begin their very own web retailer. The model additionally began an esports organisation in 2021 known as Shopify Rebel that competes in StarCraft II and Rocket League. 

The upcoming ESL Professional Tour StartCraft II collection will consist of 4 DreamHack occasions, in addition to, members competing at Intel Excessive Masters Katowice 2022.

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Dario Wünsch, Esports Program Supervisor at Shopify: “As main followers and supporters of the StarCraft II group, our focus has been on backing third-party group occasions and cheering on our professional staff, Shopify Rebel. Being on the professional circuit with ESL Gaming permits us to forge even nearer ties to the SCII group and to assist proceed constructing upon its momentum.

“We’re excited to turn into extra deeply concerned and to help gamers and mapmakers on the journey to construct a good stronger SCII esports ecosystem.”

Esports Insider says: Since Shopify introduced its esports groups, the model has steadily grown its presence within the trade. Cooperating with ESL Gaming as a top-tier sponsor ought to carry credibility to the ecommerce model. Nevertheless, it stays to be seen whether or not the agency’s personal staff will have the ability to compete within the Professional Tour.

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