{"id":19566,"date":"2021-06-18T05:42:11","date_gmt":"2021-06-18T09:42:11","guid":{"rendered":"https:\/\/dviouscontent.com\/index.php\/2021\/06\/18\/mclaren-racing-unveils-multi-year-tezos-deal-includes-sim-racing-partnership\/"},"modified":"2021-06-19T18:59:09","modified_gmt":"2021-06-19T22:59:09","slug":"mclaren-racing-unveils-multi-year-tezos-deal-includes-sim-racing-partnership","status":"publish","type":"post","link":"https:\/\/dviouscontent.com\/index.php\/2021\/06\/18\/mclaren-racing-unveils-multi-year-tezos-deal-includes-sim-racing-partnership\/","title":{"rendered":"McLaren Racing unveils multi-year Tezos deal, includes sim racing partnership"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<aside class=\"mashsb-container mashsb-main mashsb-stretched\">\n                <\/aside>\n<p><!-- Share buttons by mashshare.net - Version: 3.7.9--><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">UK-based motorsport workforce\u00a0<strong>McLaren Racing<\/strong> has introduced a multi-year partnership with blockchain community <strong>Tezos<\/strong>.<\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">The deal will see the community develop into the workforce\u2019s official technical associate, this consists of the <strong>McLaren Shadow\u00a0<\/strong>esports workforce alongside its McLaren System One and INDYCAR divisions.<\/span><\/p>\n<figure id=\"attachment_67237\" aria-describedby=\"caption-attachment-67237\" style=\"width: 850px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-67237\" src=\"https:\/\/resources.esportsinsider.com\/esportsinsider\/2021\/06\/McLaren-x-Tezos.jpg\" alt=\"McLaren x Tezos\" width=\"850\" height=\"550\" srcset=\"https:\/\/resources.esportsinsider.com\/esportsinsider\/2021\/06\/McLaren-x-Tezos.jpg 850w, https:\/\/resources.esportsinsider.com\/esportsinsider\/2021\/06\/McLaren-x-Tezos-300x194.jpg 300w, https:\/\/resources.esportsinsider.com\/esportsinsider\/2021\/06\/McLaren-x-Tezos-768x497.jpg 768w, https:\/\/resources.esportsinsider.com\/esportsinsider\/2021\/06\/McLaren-x-Tezos-696x450.jpg 696w, https:\/\/resources.esportsinsider.com\/esportsinsider\/2021\/06\/McLaren-x-Tezos-649x420.jpg 649w\" sizes=\"auto, (max-width: 850px) 100vw, 850px\"\/><figcaption id=\"caption-attachment-67237\" class=\"wp-caption-text\">Credit score: McLaren Racing<\/figcaption><\/figure>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">RELATED: McLaren Racing companions with Veloce Esports to broaden esports program<\/span><\/strong><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">Alongside being named technical associate of the sim racing workforce, Tezos has additionally been unveiled as a presenting associate for McLaren Shadow. The workforce at the moment fields drivers throughout a variety of disciplines together with the F1 Esports Sequence, Assetto Corsa Competizione, and most just lately Trackmania.<\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">Based on the discharge, the partnership will see McLaren use Tezos\u2019s \u2018 energy-efficient and upgradeable\u2019 community to create a non-fungible token (NFT) platform.<\/span><\/p>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">Lindsey Eckhouse, Director of Licencing, Ecommerce, and Esports at McLaren Racing<\/span><\/strong><span style=\"font-family: 'book antiqua', palatino;\">, spoke on the partnership in a launch: \u201cTezos and McLaren Racing uniting to create a novel fan-focused NFT platform is an revolutionary step in an thrilling and quickly growing business.\u201d <\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">\u201cAt McLaren we&#8217;re recognized for placing followers on the coronary heart of every thing we do, and that is one other partnership which permits us to enter an area the place followers can personal key items of our workforce. We&#8217;re trying ahead to launching the platform with Tezos to create bespoke NFTs with our System 1, INDYCAR and esports groups.\u201d<\/span><\/p>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">RELATED: <\/span><\/strong><strong><span style=\"font-family: 'book antiqua', palatino;\">After a tricky 12 months, sim racing\u2019s silver lining is its rise in reputation<\/span><\/strong><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">Tezos turns into the sixth associate of McLaren Shadow, becoming a member of Veloce Esports, Sparco Gaming, Alienware, Splunk, and gaming peripherals model Logitech G on its roster.<\/span><\/p>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">Esports Insider says: The pattern of NFTs in esports doesn\u2019t seem like slowing down as a number of organisations are starting to launch their very own set to spotlight their achievements. Whereas this specific deal between McLaren and Tezos primarily focuses on its real-world racing historical past, it is going to be attention-grabbing to see how the community advantages the sim racing workforce.<\/span><\/strong><\/p>\n<p style=\"text-align: center;\"><span class=\"mb-text\">Signal as much as our ESI Dispatch E-newsletter<\/span><\/p>\n<\/p><\/div>\n<p><script>\n!function(f,b,e,v,n,t,s)\n{if(f.fbq)return;n=f.fbq=function(){n.callMethod?\nn.callMethod.apply(n,arguments):n.queue.push(arguments)};\nif(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';\nn.queue=[];t=b.createElement(e);t.async=!0;\nt.src=v;s=b.getElementsByTagName(e)[0];\ns.parentNode.insertBefore(t,s)}(window,document,'script',\n'https:\/\/connect.facebook.net\/en_US\/fbevents.js');\n fbq('init', '376888262718538'); \nfbq('track', 'PageView');\n<\/script><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/esportsinsider.com\/2021\/06\/mclaren-racing-tezos-partnership-mclaren-shadow\/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=mclaren-racing-tezos-partnership-mclaren-shadow\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] UK-based motorsport workforce\u00a0McLaren Racing has introduced a multi-year partnership with blockchain community Tezos. The deal will see the community develop into the workforce\u2019s official technical associate, this consists of the McLaren Shadow\u00a0esports workforce alongside its McLaren System One and INDYCAR divisions. Credit score: McLaren Racing RELATED: McLaren Racing companions with Veloce Esports to broaden [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19568,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[652,1279,7782,7213,983,15,993,9763,1070],"class_list":["post-19566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-esport","tag-deal","tag-includes","tag-mclaren","tag-multiyear","tag-partnership","tag-racing","tag-sim","tag-tezos","tag-unveils"],"_links":{"self":[{"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/posts\/19566","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/comments?post=19566"}],"version-history":[{"count":1,"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/posts\/19566\/revisions"}],"predecessor-version":[{"id":19567,"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/posts\/19566\/revisions\/19567"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/media\/19568"}],"wp:attachment":[{"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/media?parent=19566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/categories?post=19566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dviouscontent.com\/index.php\/wp-json\/wp\/v2\/tags?post=19566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}